Jonas Ankersen is a businessman and an all-time football lover. He figured out from his observation that although the market value of selling and purchasing players is humongous, the overall system is very inefficient. He noticed that the clubs were investing a big amount of money, approximately four and a half billion euros throughout the world in that year. However, the system was old fashioned. It involved a lot of mediators and agents. The Clubs themselves had no or little communication. Around 13 percent of the total expenditure is spent over intermediaries. Therefore, the lack of a unified system makes the purchase not only difficult but unnecessarily expensive.
This matter can be made more efficient and easy by introducing an online platform through which different football clubs would communicate with each other. Mr. Jonas said that the creation of an online market has benefited many businesses. He went on to give examples of Cabify and Uber for easy transport and eBay and Shopify for convenient shopping. He also mentioned Tinder for finding your soulmate.
Keeping his views in mind, Mr. Jonas launched TransferRoom.com which is dual in nature. It is not only a social network but also a software product. It will transfer the charge of buying players back to the clubs. His network gained popularity quite rapidly, within 2 years world-famous Clubs like Juventus, Barcelona and Manchester United joined TransferRoom.com along with other five hundred and fifty clubs. Approximately 350 purchases have been made through the application and the website.
Depending on the facilities the platform provides, the subscription value varies from five thousand to fifteen thousand euros per year. This price is inclusive of the organization’s yearly events; gatherings in March and November and Deal Day in mid-year. Mr. Ankersen also likes to arrange cordial matches through TransferRoom.org.