Recently xiaomi claims to have sold over 12 million devices during the festive sales, which were in Diwali between September 28 and October 29, according to Economic Times. By seeing the latest facts and figures, xiaomi translates to a 40% growth over the last years in festive sales, and the festive season has always been the biggest shopping season for xiaomi. People work hard to celebrate it with all the MI fans. During the period, the company sold over 8.5 million smartphones with the other model, such as redmi Note 7 series being the best-selling series and the company of source over 600000 MI televisions during the period. The festive season has sold on expectation, and people have sold an industry with the most hardworking leaders and the staff of xiaomi. Now they are leading with 12 million-plus devices across all the platforms. If we compare the sales of xiaomi from the previous year, the company sold over 8.5 million devices. This marks the highest growth of the company in the festive season as the strategy adopted by xiaomi of pricing and marketing strategy as compared to the other companies it gives it a lot of scope of people to prefer for xiaomi over other brands. From the figure of 8.5 million devices to marketing 12 million devices the company has won a lot of growth in the Indian economy with like Apple and Samsung this company has been an underdog for ages and now people are preparing these smartphones over premium price smartphones as the quality and the strategy adopted by xiaomi is much better and attractive to people.